Experience
Applied Scientist – Policy Science
Uber · Jun 2022 – Apr 2026
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Led a third-party earnings and cost study for the NYC pay-standard renegotiation.
- Pioneered an odometer-based analysis quantifying driver incremental mileage in key regulated US markets, strengthening Uber's case for accounting for marginal rather than average driver costs.
- Developed and owned Uber's approved methodology for sharing driver-earnings information externally, ensuring global consistency from the CEO's interviews to regulatory data shares.
- Prepared C-suite briefs on driver earnings ahead of Davos meetings and interviews.
Analytics Team Lead
Beauty Pie · Nov 2020 – May 2022
- Joined as the second analytics hire to build the data function from the ground up; scaled and led a team of three.
- Designed the analytical data layer (DBT, Snowflake) enabling end-to-end analysis of the consumer funnel, sales, and lifetime value, built from scratch.
- Built a demand forecast that reduced stockouts, integrated directly into the NetSuite ERP.
Data Lead – Driver Team UK & Ireland
Uber · Jul 2019 – Aug 2020
- Informed parts of the UK Government's Self-Employed Income Scheme, the flagship contractor-support package during lockdown.
- Scoped financial-support packages and bereavement policies during the pandemic (30k drivers impacted).
- Identified flaws in an A/B test of a customer-support programme.
Knowledge Engineer – Alexa Information UK
Amazon · Jun 2018 – Jan 2019
- Sole UK knowledge engineer designing and maintaining Alexa Q&A features for the British market.
- Delivered the first seamless third-party integration into Alexa UK (e.g. "What's on BBC One?"), which became the template for scaling Alexa capabilities with minimal internal development.
Senior Analyst – Product, Data Science
Criteo · Sep 2016 – Jun 2018
- Analysed Criteo's global market penetration; outputs fed directly into investor earnings calls.
- Built an internal R package automating analysis and slide production, saving each analyst weeks of work per quarter.
- Recognised with two cash prizes: Best Innovative Project (2018) and Super Star Team Award (2017).
Programmatic Analyst – Advertising
eBay (contractor) · Nov 2015 – May 2016
- Built a performance-tracking database across all display ad networks, covering ~10% of eBay UK revenue.
- Managed partnerships with Criteo, Google, Rubicon, OpenX, and AppNexus to ensure data quality and performance.